Buyers research you first.
Your next client decides long before they reply. They read your emails with one eye on a search tab. They look up your name, scan what others say about you, and open an AI assistant to ask a simple question: who is the best expert for this?
They research before they reply
They search your name
They ask ChatGPT, Claude, Gemini and Perplexity who is best
Trust moved to proof.
84%
of AI citations came from earned media, across 25 million links in ChatGPT, Claude and Gemini.
Muck Rack, May 2026The name that shows up gets the deal.
Third-party proof is the shortcut to trust. A feature in a publication your buyer recognizes, a podcast they already listen to, a segment on a network they watch: each one does the convincing before you say a word. When two experts look equal, buyers pick the one with proof. When an AI assistant recommends an expert, it leans on the coverage others gave them.
Three layers. One reputation.
Guaranteed placements give you proof fast. Earned media is what AI cites most. That is why the strongest plans use both, then turn every appearance into owned assets.
Where do you stand?
Toggle each statement that is true today. Your score updates live.
Your authority score
0/10
Invisible expert
Start with proof. One guaranteed feature gives buyers something real to find.
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Guaranteed Press Hit
$497